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Job Title: Regional Marketing Manager Psychiatry - Southeast
Company Name: AbbVie
Location: Charlotte, NC
Position Type: Full Time
Post Date: 06/12/2026
Expire Date: 07/12/2026
Job Categories: Advertising/Marketing/Public Relations, Biotechnology and Pharmaceutical, Engineering, Finance/Economics, Information Technology, Sales, Science, Quality Control
Job Description
Regional Marketing Manager Psychiatry - Southeast

Company Description

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us atwww.abbvie.com. Follow @abbvie onLinkedIn,Facebook,Instagram,XandYouTube.


Job Description

This position supports North Carolina, South Carolina, Georgia, and Florida. Candidates do not have to reside within these states, but they must live within a reasonable commuting distance to the region. The role may be hired at either Grade 18 or Grade 19, with the final grade determined by the candidates experience.

TheRegional MarketingManager (RMM)reports to theAssociate Director, Psychiatry Marketing External Engagement and RMM Team Lead.The RMM is responsible for strategically engaging with key experts (EEs) in the Psychiatry space, building relationshipsandgathering insightsto inform business decisions andimprove patient care.This role isstructuredfor those seeking to expand their marketing experience through meaningful, hands-on impact, as part of a high-performing marketing team.The RMMis also responsibleforpulling throughthe national marketing strategy at the regional level, supporting key programs likepeer-to-peereducation,and partnerscloselywith their regions todrive business results.The RMM team is a key part of the HCP Marketing Team,andthis role isidealfor individuals who have demonstratedsituational leadership, developed strong communication skills, and who showpotential to work effectively across all levels of cross-functional teams, especiallywithsales and marketing leadership.

The RMM role is a great opportunity to further develop a broad range of marketing capabilities, as well as strategic thinking, accountability, communication and presentation skills, organization, project management, and the Team Psych Ways of Working. Individual team members should be expected to flex and pivotas business needs evolve, contributing beyond regional responsibilities when appropriate.

Key Job Responsibilities

  • Develop, implement, and maintain accountability for interactions and feedback with key EEs. Must be able to interact effectively with national and regional EEs and be able to confidently represent AbbVies interests while searching for solutions that ultimately improve patient care. Must identify emerging EEs, both physicians and mid-levels, to expand the AbbVie footprint in the Psychiatry space.
  • Responsible for engagement with EEs and attendance at the key medical congresses. Supports identification and coordination of Commercial leadership engagements at key conferences.
  • Provides in-depth insights based on assimilation of key stakeholder feedback, leveraging diversity of experience as a strategic advantageto strengthen insights generation, collaboration, and problem solving.
  • Responsible for specific geographical areas of the country, understanding market drivers, competitive landscape, and provider dynamics. Translate local area business needs into local strategies whilealigning themtothenational marketing plan. Supports the field with resource maximization,localcongressidentificationandinnovative regional speaker programs.Partners closely with salesforce leadership to identify and communicate opportunities and presentsbusiness plansto sales leadership2x/year.
  • Continually evaluate and apply knowledge of the effectiveness and efficiency of key tactics. Effectively manage projects to deliver high-quality work in a timely fashion. Ensure that regulatory and compliance guidelines are followed.
  • May beresponsible forleadingkey team workstreamsand working with multiple cross-functionalpartnersto ensuresuccessful execution, i.e.teamcompliancelead, ad board support,insight dissemination to the IBT,nationalcongress lead support, speaker budgetlead etc.
  • Maintainsunderstanding of disease and competitive marketplace.
  • Operatesin compliance with all AbbVie internal policies (ethics, environmental health and safety, financial, human resources, and general business policies) and applicable external regulatory requirements.
  • Whileresidenceinthe geographyisencouraged, the candidate is not required to live within the regions that are covered.Proximity to an airport is helpful.

Qualifications

  • At least5years of pharmaceutical experienceis required(either salesand/or marketing)
  • Strong business acumen and proficient use of business tools; possesses strategic and critical thinking capabilities.
  • Strong communication skills, both oral and written, with the ability to make effective presentations to internal and external customers, sales teams, and seniorleadership
  • Proven project management skillsand prioritization among competing business needs
  • Is a self-starter, intellectually curious, and can change course rapidly where required
  • Identifies problems proactively and conceptualize solutions using creativity and innovation
  • Is open to suggestions and experimentation for improvement, embraces ideas from others, encourages innovation but is grounded in reality
  • Operates effectively in a matrixedenvironment
  • Knowledge of applicable regulations and standards affectingpharmaceuticalproducts
  • Willingness to travel up to 25%, attendingnationaland regionalconferences,salesand marketingmeetingsand field visits
  • A potential pharmaceutical leader who isexcellencefocused, optimistic,open andauthentic
  • Valid drivers license: Ability to pass a pre-employment drug screening test and meet safe driving requirements. Driving a personal auto or company car or truck, or a powered piece of material handling equipment

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law:

  • The compensation range described below is the range of possible base pay compensation that the Companybelieves ingood faith it will pay for this role at the timeof thisposting based on the job grade for this position.Individualcompensation paid within this range will depend on many factors including geographic location,andwemayultimatelypaymore or less than the posted range. This range may bemodifiedin thefuture.

  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick),medical/dental/visioninsurance and 401(k) to eligibleemployees.

  • This job is eligible toparticipatein our long-term incentiveprograms.

Note: No amount of payis considered to bewages or compensation until such amount is earned, vested, anddeterminable.The amount and availability of any bonus,commission,incentive, benefits, or any other form ofcompensation and benefitsthat are allocable to a particular employeeremainsin the Company's sole andabsolutediscretion unless anduntil paid andmay bemodifiedat the Companys sole and absolute discretion, consistent withapplicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visithttps://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

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Contact Information
Company Name: AbbVie
Website:https://careers.abbvie.com/en/job/regional-marketing-manager-psychiatry-southeast-in-charlotte-nc-jid-28926?_atxsrc=HBCUConnect&utm_source=HBCUConnect
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